Fashion Case Study
Apex Streetwear
How this Brooklyn-based label used custom 3D PVC patches to create a limited-edition jacket series that redefined their brand aesthetic.
The Challenge
Apex Streetwear needed to differentiate their new limited-edition jacket series in a highly saturated market. They wanted a branding element that felt premium, modern, and rugged.
The Solution
We worked with their design team to create custom 3D PVC patches. The waterproof, durable rubber material provided the exact modern, tactical-meets-streetwear aesthetic they were aiming for.
The Results
Sold out limited-edition jacket series within 48 hours
Increased perceived value of the apparel by 30%
Established a new signature branding element used across multiple future collections
Project Overview
ClientApex Streetwear
IndustryFashion & Apparel
Patch Type3D PVC Patches